Krampe launches its own sales in Italy

Starting in October, Krampe will further expand its international presence by appointing its first dedicated sales representative for the Italian market: Gianluca Negrino. Born in Avigliana (Province of Turin), Negrino combines both academic expertise and hands-on agricultural experience.

He studied Agritech Engineering at the university Polytechnic of Turin, where he also completed his master’s degree. Deeply connected to agriculture since childhood, he has focused on sustainability and agricultural innovations throughout his academic career. His strong problem-solving skills and determination complete his profile.

A multilingual sales expert – fluent in Italian, English, Spanish, and French – Negrino already supported Krampe at the EIMA 2024 trade fair stand, gaining his first practical insights.

In his new position, Negrino takes on a central role: he will strategically develop the dealer network in Italy and increase brand awareness of Krampe among farmers and dealers. Thanks to his language skills, he will also manage and further develop the Spanish market in parallel, positioning Krampe strategically and establishing new partnerships there. With this step, Krampe is sending a clear signal for its market entry in Italy and Spain, laying the foundation for sustainable growth in the European market.